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The Freight Coach Podcast

Aug 11, 2026

In this episode, Leo Rodriguez of River Plate, Inc. breaks down the reality of modern warehouse management and 3PL fulfillment!

Leo shares exactly how his family's Southern California logistics business evolved from local LTL freight shipping back in 1992 into a full-scale multi-channel fulfillment powerhouse handling...


Aug 10, 2026

Are you actively auditing your tech stack to protect against the massive surge in cyber cargo theft, or are you just hoping you won't be the next victim? How are you shielding your high-value shipments in the most targeted states before these organized schemes completely wreck your bottom line? 

Today, we are breaking...


Aug 7, 2026

In this episode, Bay Transit Co.’s CEO, Brandon Bay, shares his journey from a seasoned sales rep to a full-fledged founder armed with the "poor, hungry, and driven" Midwest work ethic!

Brandon dives into building his own brokerage, the real side of freight today, and we tackle everything from overcoming the...


Aug 6, 2026

Stand out in a crowded freight market and learn how to leverage AI without losing your authentic voice in marketing in today’s episode with The Robinson Agency’s CEO, Adam Robinson, uncovering the real side of digital marketing in transportation!

We tackle everything from crafting a rock-solid brand messaging...


Aug 5, 2026

In this episode, let’s talk straight to what it actually takes to win in freight sales and business development in today’s changing market landscape

The days of making generic cold calls and throwing out random rate quotes are dead; shippers are inundated with automated emails and pitch slaps daily, so you have to...